The Signal Test

COPY REVIEW & REPORT

Check your copy for bad reception. Find out what you need to think about to boost sales & sign-ups.

DONE IN 7 DAYS — $300*

*Can apply towards a bigger project

“WTF…this copy used to work!”

“The people in my business group liked it…?”

Hmm…you know you can do better.

You just can’t figure out what’s wrong…

…Or where to even start making changes.

It’s not that you’re a bad writer. You’re just way too busy being an expert in your field to also be a pro copywriter.

So let me take a look. I’ll give you clarity on what’s not working and why.

Your report unpacks:

  • Copy that’s vague, abstract, generic or jargon-y

  • Statements that may be over your client’s head

  • Gold that’s buried under too much text

  • Disconnected dots that could cause confusion

  • Shame-inducing language and how to change it

  • Even images or design choices that cause a disconnect

But it’s not all bad.

You’ll also receive questions to make your message more precise and helpful hints for restructuring your pages.

PHEW. A place to start.

HOW it WORKS 

Pay a deposit ($150), submit your links, and answer a few questions (plus tell me anything you want me to know). 

Yep. We don’t even have to meet.

(But we can if you want: Book a Possibility Chat)

Within 7 days, you get YOUR REPORT!

YOUR REPORT CONTAINS: Organized bullet points detailing what’s clear and what’s a bunch of static, with helpful questions & suggestions to point you in the right direction.

PLEASE NOTE:
This is NOT a rewrite.

And it won’t dissect every last line of copy.

I’ll mainly focus on shining stars and sore thumbs.

The less copy you submit, the more fine-grained the report.

P.S. Prepare for a kind, yet critical eye…

You’re getting serious feedback from an expert copywriter.

The Signal Test gives you an incisive roadmap to boost sales and sign-ups.

Use it to rethink your messaging through the lens of a copywriter at the top of their game.

My report is full of sharp hints to help you speak to what your client is really wondering, wanting, and feeling — so you can get more attention, start more conversations, and serve more of the right people.

If you decide you want to hire me to create new copy for you, we’ll put your fee towards a larger project.

Because your colleagues

wouldn’t dare be this critical.

 The Signal Test

COPY REVIEW & REPORT

DONE IN 7 DAYS —  $300*

HALF DUE UPFRONT, HALF DUE UPON DELIVERY.

*Fee applicable towards a done-for-you package